GC NUAL® Brand & GC ALC Building Wire Announcement

GC NUAL® Brand & GC ALC Building Wire Announcement  3/3/2015

Dear Valued Customer,



While the price of Aluminum is fairly stable, the declining value of our currency continues to increase the cost of purchasing raw materials (metals, compounds) in US dollars. In spite of the recent decreases in oil and commodity prices and our lean sigma approach to controlling cost, we expect continued pressure through 2015. In addition, general industry pricing practices have not permitted previously announced price increases to fully recover non-metal costs.


Effective Monday March 16, 2015, General Cable will increase the price of NUAL® Brand & GC Aluminum Building Wire by 5%-7%. The new Trade Cards “NAL 2015-03” & “ALC 2015-03 are distributed with this announcement.


All orders placed on Monday March 16, 2015 will be invoiced using the new price card. Discounts will remain the same. As of this announcement, a policy of “price in effect at time of shipment” will be in effect.


On behalf of General Cable and our team, we appreciate your business and support of our products. 


If you have any questions, please contact your Area Vice President, Regional Sales Manager, Electrical Agent or Inside Sales person supporting your account.







Paul Liacos                                                                   Ian Rand

Vice President Marketing                                               Vice President Sales

Construction, Industrial & Specialty                                 General Cable Canada

General Cable Canada


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